http://www.dorisandbertie.com/goodcopybadcopy/2009/05/12/what-happens-when-your-designer-has-more-power-than-your-writer/ A blog about good business writing and bad. Especially the bad. Because there's so much more of the bad. Tue, 07 Feb 2012 18:46:50 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://www.dorisandbertie.com/goodcopybadcopy/2009/05/12/what-happens-when-your-designer-has-more-power-than-your-writer/comment-page-1/#comment-1648 Liz Tucker Sun, 01 Aug 2010 13:38:13 +0000 http://www.daccreative.co.uk/goodcopybadcopy/?p=134#comment-1648 These are classic examples of not thinking from the customers' perspectives. Just as every time you write, you should think from the reader's point of view, so you should when you design a logo. These are classic examples of not thinking from the customers’ perspectives. Just as every time you write, you should think from the reader’s point of view, so you should when you design a logo.

]]> http://www.dorisandbertie.com/goodcopybadcopy/2009/05/12/what-happens-when-your-designer-has-more-power-than-your-writer/comment-page-1/#comment-1554 goodcopybadcopy » Blog Archive » Confused? I am now! Tue, 01 Jun 2010 16:33:14 +0000 http://www.daccreative.co.uk/goodcopybadcopy/?p=134#comment-1554 [...] is when graphic designers try to be clever and just end up making the copy look stupid (see “What happens when your designer has more power than your writer” and “Designed to annoy“). Here’s the latest example to offend my [...] [...] is when graphic designers try to be clever and just end up making the copy look stupid (see “What happens when your designer has more power than your writer” and “Designed to annoy“). Here’s the latest example to offend my [...]

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