Comments on: “Advise” and “revert”: two words to avoid in your emails http://www.daccreative.co.uk/goodcopybadcopy/2009/05/13/advise-and-revert-two-words-to-avoid-in-your-emails/ A blog about good business writing and bad. Especially the bad. Because there's so much more of the bad. Wed, 21 Jul 2010 11:05:11 +0000 hourly 1 http://wordpress.org/?v=3.0 By: Clare Lynch http://www.daccreative.co.uk/goodcopybadcopy/2009/05/13/advise-and-revert-two-words-to-avoid-in-your-emails/comment-page-1/#comment-1046 Clare Lynch Thu, 14 May 2009 08:36:53 +0000 http://www.daccreative.co.uk/goodcopybadcopy/?p=151#comment-1046 And don't you just love it when people think it's smart (not wrong) to take a transitive verb and turn it into an intransitive one? Spot the three abuses here: "Here's the report I promised - enjoy! I need your comments by Friday - will you be able to deliver? Please advise." And don’t you just love it when people think it’s smart (not wrong) to take a transitive verb and turn it into an intransitive one? Spot the three abuses here:

“Here’s the report I promised – enjoy! I need your comments by Friday – will you be able to deliver? Please advise.”

]]> By: Brad Shorr http://www.daccreative.co.uk/goodcopybadcopy/2009/05/13/advise-and-revert-two-words-to-avoid-in-your-emails/comment-page-1/#comment-1045 Brad Shorr Wed, 13 May 2009 21:27:38 +0000 http://www.daccreative.co.uk/goodcopybadcopy/?p=151#comment-1045 Whew, "revert" hasn't infiltrated Chicago yet - I'll advise you when it does. Advise you of when it does? Maybe I'll just tell you. Here. "please advise" is a universal closer for emails. It can mean - please respond please explain please tell please update On rare occasions it means please advise. Whew, “revert” hasn’t infiltrated Chicago yet – I’ll advise you when it does. Advise you of when it does? Maybe I’ll just tell you.

Here. “please advise” is a universal closer for emails. It can mean -
please respond
please explain
please tell
please update

On rare occasions it means please advise.

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