Comments on: Marketing segmentation: how not to do it http://www.dorisandbertie.com/goodcopybadcopy/2010/01/27/marketing-segmentation-how-not-to-do-it/ A blog about good business writing and bad. Especially the bad. Because there's so much more of the bad. Tue, 07 Feb 2012 18:46:50 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Caroline G. Keyser http://www.dorisandbertie.com/goodcopybadcopy/2010/01/27/marketing-segmentation-how-not-to-do-it/comment-page-1/#comment-1487 Caroline G. Keyser Fri, 26 Mar 2010 16:25:30 +0000 http://www.daccreative.co.uk/goodcopybadcopy/?p=692#comment-1487 LOL! You've really got some cutting insight here, and you're absolutely right that these brochures are some great examples of what not to do. BTW, I found your blog through comments you posted on Lori Widmer's blog (which I just started following). LOL! You’ve really got some cutting insight here, and you’re absolutely right that these brochures are some great examples of what not to do.

BTW, I found your blog through comments you posted on Lori Widmer’s blog (which I just started following).

]]> By: Steevill http://www.dorisandbertie.com/goodcopybadcopy/2010/01/27/marketing-segmentation-how-not-to-do-it/comment-page-1/#comment-1457 Steevill Thu, 28 Jan 2010 14:04:29 +0000 http://www.daccreative.co.uk/goodcopybadcopy/?p=692#comment-1457 Priceless. However, I feel the senior ladies and gents leaflet is lacking in one line of copy, that's bound to reassure the target audience... "Aides on hand to wipe up after any "accidents" due to over-exertion!" Priceless. However, I feel the senior ladies and gents leaflet is lacking in one line of copy, that’s bound to reassure the target audience…
“Aides on hand to wipe up after any “accidents” due to over-exertion!”

]]> By: Tweets that mention goodcopybadcopy » Blog Archive » Marketing segmentation: how not to do it -- Topsy.com http://www.dorisandbertie.com/goodcopybadcopy/2010/01/27/marketing-segmentation-how-not-to-do-it/comment-page-1/#comment-1456 Tweets that mention goodcopybadcopy » Blog Archive » Marketing segmentation: how not to do it -- Topsy.com Thu, 28 Jan 2010 12:07:15 +0000 http://www.daccreative.co.uk/goodcopybadcopy/?p=692#comment-1456 [...] This post was mentioned on Twitter by Clare Lynch, susie sullivan. susie sullivan said: http://www.daccreative.co.uk/goodcopybadcopy/2010/01/27/marketing-segmentation-how-not-to-do-it/ i can so relate! [...] [...] This post was mentioned on Twitter by Clare Lynch, susie sullivan. susie sullivan said: http://www.daccreative.co.uk/goodcopybadcopy/2010/01/27/marketing-segmentation-how-not-to-do-it/ i can so relate! [...]

]]> By: smfifteen http://www.dorisandbertie.com/goodcopybadcopy/2010/01/27/marketing-segmentation-how-not-to-do-it/comment-page-1/#comment-1455 smfifteen Thu, 28 Jan 2010 09:34:02 +0000 http://www.daccreative.co.uk/goodcopybadcopy/?p=692#comment-1455 Ooh, yes, I'd love a "celeb body", please (because all celebs look great, and all non-celebs don't, right?). Specifically, I'd like to have Elizabeth Taylor's body...or, perhaps, Orson Welles. Can the Power Plate fix it for me? Ooh, yes, I’d love a “celeb body”, please (because all celebs look great, and all non-celebs don’t, right?). Specifically, I’d like to have Elizabeth Taylor’s body…or, perhaps, Orson Welles. Can the Power Plate fix it for me?

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