Comments on: Corpspeak alert: “Solutions” still going strong

By: jan

jan — Wed, 21 Jul 2010 11:05:11 +0000

I hate that word!

By: Paul Mitchell

Paul Mitchell — Fri, 26 Feb 2010 10:14:41 +0000

Hello Clare,

I received this today and thought you might like it:

“Euan worked on the BBC’s award winning leadership programme, gaining experience in how to engage and inspire people with the possibilities of social computing as a business tool. He is now an independent advisor on social computing for business, as well as a reputable writer, thinker and public speaker.”

Can one be a reputable thinker?

By: Bridget Reilly

Bridget Reilly — Sun, 07 Feb 2010 23:01:52 +0000

I’m relieved to see I’m not the only one building a case against “solutions”, can we add the phrase “all your X needs” to that hit list? It’s the crutch for lazy advertisers!
In related jargon news, the anti-spam confirmation to post this response was “synergy”…

By: ali turnbull

ali turnbull — Thu, 04 Feb 2010 09:58:54 +0000

There’s a company called Laundry Solutions which I thought was things like non-bio liquid and fabric conditioner but no, it’s a consultancy.

Oh, and the anti-spam word to post this comment is ‘learnings’

By: Steevill

Steevill — Thu, 04 Feb 2010 09:55:59 +0000

There is a door and window company in Dublin, with van livery that proudly proclaims ‘Opening Solutions’.

By: Brad Shorr

Brad Shorr — Wed, 03 Feb 2010 20:14:21 +0000

Clare, Is there, oh is there, a solution to the solution problem in copywriting? What we need is some dissolution.

By: Richard Owsley

Richard Owsley — Wed, 03 Feb 2010 16:29:06 +0000

I’ve read that Access one four times now and I’m none the wiser as to what Access does. I knew what Regus and Liberty did beforehand so I suppose that’s cheating. But if I hadn’t have known, I don’t suppose I’d have had a clue either about Regus. They’re all pretty poor efforts at communicating though aren’t they?

By: Andrew Nattan

Andrew Nattan — Wed, 03 Feb 2010 15:48:22 +0000

I think that “Dressolutions” is probably more a play on “Resolutions”, given the context…

However, that “get more from your solutions” line is truly vile. Honestly. I think I was just sick in my own mouth.